What is .VIDEO?

.VIDEO is a straightforward, descriptive extension that tells visitors to expect video content.

It can be used by creators, brands, educators, and companies that rely heavily on video.

Who can register a .VIDEO domain?

Anyone can register a .VIDEO domain.

It is especially appealing for YouTube creators, tutorial sites, review channels, and brands that use video for marketing or support.

Why brands choose .VIDEO

  • Instantly communicates a video focus
  • Good for hubs that organise video content
  • Works well with descriptive, keyword based names
  • Supports creators and brands who prioritize video

History and Background of the .VIDEO Domain

The .VIDEO domain extension was delegated in the mid-2010s as part of ICANN's new generic top-level domain program. Delegation refers to the point when a domain extension is officially added to the global domain name system and becomes technically active.

After delegation, the extension typically went through standard launch phases, including a sunrise period (which allows trademark holders to register names first) before becoming available to the general public. Today, .VIDEO is commonly used for video hosting, production, and media platforms.

Why you might not choose .VIDEO

  • Video heavy expectation: Visitors will expect video to be central to your site.
  • Lower recognition: It is less common than .COM or .NET.
  • Niche positioning: It may not suit brands that also rely on text, tools, or other content types.
  • Longer names: Adding "video" to your domain can increase its length.

Because of these factors, Website.com recommends widely recognized extensions such as .COM, .NET, and .ORG. .VIDEO domains are not currently available for registration through Website.com.

Similar alternatives available at Website.com

If you're looking for a strong domain for your business or brand, consider:
  • .COM – the most widely recognized and trusted extension worldwide
  • .NET – a strong fit for online services, tools, and digital platforms
  • .ORG – commonly used for non-profits, causes, and communities
  • .INFO – a good choice for resource, documentation, or information-driven sites

FAQs

Is .VIDEO good for a tutorial or review site?

Yes. It can be a strong fit if your tutorials or reviews are primarily video based.

Can I transfer a .VIDEO domain to Website.com?

No. Website.com does not currently support .VIDEO domains.

Why doesn't Website.com offer .VIDEO?

We focus on general extensions such as .COM, .NET, and .ORG that provide more universal recognition and flexibility.