What is .TODAY?

.TODAY is a generic top-level domain (gTLD) designed for websites that focus on current events, daily updates, or timely information.

It is often used for news, blogs, promotions, and announcement-style pages.

Who can register?

In general, .TODAY domains can be registered by anyone, with no special eligibility requirements.

Why businesses/people/organizations choose .TODAY

  • Clear signal for time-sensitive or current content
  • Works well for news, updates, and announcements
  • Easy to understand meaning
  • Useful for campaigns or short-term projects

History and Background of the .TODAY Domain

The .TODAY domain extension was introduced during ICANN's new gTLD expansion to support websites focused on timely and current information.

Its use was largely limited to news, update pages, and short-term campaigns where freshness and immediacy were part of the message.

Why you might not choose .TODAY

Before choosing a .TODAY domain, consider long-term relevance and branding.

  • Time-sensitive meaning: The name suggests content that is always current.
  • Long-term branding: It may not fit evergreen or long-term projects.
  • User habits: Some visitors may still expect a .com address.

Because of these factors, Website.com currently focuses on proven, widely recognized extensions such as .COM, .NET, and .ORG. .TODAY domains are not currently available for registration through Website.com.

Similar alternatives available at Website.com

  • .COM – Suitable for general and long-term websites.
  • .NET – Common for online platforms and services.
  • .ORG – Often used for informational or community projects.
  • .INFO – Useful for news and reference content.

FAQs

What is .TODAY used for?

News, updates, announcements, and time-sensitive content.

Is .TODAY only for short-term projects?

It is often used that way, but it can also support ongoing update-style sites.

Is .TODAY good for a blog?

Yes, especially for blogs focused on current events or frequent updates.