What is .FITNESS?

.FITNESS is a generic top-level domain (gTLD) intended for fitness and wellness websites.

It is commonly used by gyms, studios, trainers, and online fitness platforms.

Who can register a .FITNESS domain?

Anyone can register a .FITNESS domain without restrictions.

It can be used by businesses, trainers, and content creators in the fitness space.

Why businesses choose .FITNESS

  • Very clear fitness focus
  • Good fit for gyms and training services
  • Helps users understand your niche quickly
  • Supports fitness-focused branding

History and Background of the .FITNESS Domain

The .FITNESS domain extension was delegated in the mid-2010s as part of ICANN's new generic top-level domain program. Delegation refers to the point when a domain extension is officially added to the global domain name system and becomes technically active. It was introduced for fitness services and health-focused platforms.

After delegation, the extension typically went through standard launch phases, including a sunrise period (which allows trademark holders to register names first) before becoming available to the general public. Today, .FITNESS is commonly used by gyms, trainers, and fitness-related websites.

Why you might not choose .FITNESS

While .FITNESS is descriptive, there are a few considerations:
  • Longer extension: Can make domains longer.
  • Niche focus: Less suitable for non-fitness projects.
  • Recognition: Less familiar than traditional extensions.
  • User habits: Some visitors may still default to .COM.

Because of these factors, Website.com currently focuses on proven, widely recognized extensions such as .COM, .NET, and .ORG that deliver consistency, affordability, and broad recognition. .FITNESS domains are not currently available for registration through Website.com.

Similar alternatives available at Website.com

If you're building a fitness website, consider:

  • .COM – trusted and versatile
  • .NET – suitable for online platforms
  • .ORG – good for communities and clubs
  • .INFO – helpful for fitness information

FAQs

Is .FITNESS suitable for gyms?

Yes. It works well for gyms, studios, and fitness training services.

Can trainers use .FITNESS domains?

Yes. Personal trainers and coaches commonly use it.

Can I register a .FITNESS domain at Website.com?

Not currently. .FITNESS domains are not available for registration through Website.com.