What is .DEALS?

.DEALS is a generic top-level domain (gTLD) intended for deals, discounts, and promotional content.

It supports retailers, publishers, and affiliate sites sharing offers.

Who can register a .DEALS domain?

Anyone can register a .DEALS domain without restrictions.

It can be used by brands, retailers, affiliates, and deal platforms.

Why businesses choose .DEALS

  • Clearly communicates deals and discounts
  • Good fit for sale and promo landing pages
  • Easy for shoppers to understand
  • Useful for seasonal campaigns

History and Background of the .DEALS Domain

The .DEALS domain extension was delegated in the mid-2010s as part of ICANN's new generic top-level domain program. Delegation refers to the point when a domain extension is officially added to the global domain name system and becomes technically active. It was introduced for deal listings and promotional platforms.

After delegation, the extension typically went through standard launch phases, including a sunrise period (which allows trademark holders to register names first) before becoming available to the general public. Today, .DEALS is commonly used for discount offers and deal aggregation sites.

Why you might not choose .DEALS

While .DEALS is clear, there are a few considerations:
  • Brand perception: May feel less premium for some brands.
  • Narrow focus: Best suited for discount and promotion content.
  • Trust: Strong branding is needed to build credibility.
  • Recognition: Less familiar than traditional extensions like .COM.

Because of these factors, Website.com currently focuses on proven, widely recognized extensions such as .COM, .NET, and .ORG that deliver consistency, affordability, and broad recognition. .DEALS domains are not currently available for registration through Website.com.

Similar alternatives available at Website.com

If you're building a shopping or deals site, consider:

  • .COM – widely trusted for online shopping
  • .NET – suitable for deal platforms
  • .ORG – good for community sharing
  • .INFO – helpful for offer details

FAQs

Is .DEALS suitable for deal and discount websites?

Yes. It is commonly used for promotions, discounts, and deal listings.

Can retailers use .DEALS for campaigns?

Yes. It works well for seasonal sales and promotional pages.

Can I register a .DEALS domain at Website.com?

Not currently. .DEALS domains are not available for registration through Website.com.